London Zoo :-(



I have recently realised, it's completely up to you how things come out. With these pictures I tryed to capture the sadness I felt looking at the animals in London Zoo.

VAUXHALL TRIBES.


Old logo design I mocked up for Bell Pottinger Company who were working with Vauxhall to create branding for something called 'Vauxhall Tribes' which was an urban festival including break dancing, djs, freestyle rapping, Capoiera, and Parkour.

FAST FOOD.

An ironice meal. Nike does junky fast food.

EVERYDAY.

As part of Santander’s growing global alliance with universities and colleges, the company is about to launch a new multi-use credit/I.D. card for U.K. students. This is currently referred to as the ‘Carnet’.

For this brief I was asked to name, create, and develop a branding system – or scheme – which not only highlights the brand values of this card and Santander, but also makes it appealing to undergraduates throughout the UK. Considering the benefits for the student when using the card i.e. where it can be used, for what, why etc.


1. ID card – University campus access, library card, log-in details, attendance control, timetable access etc.
2. Bank card - cash point, delta/visa card, general bank card. All with the benefit with no actual linkage to a single bank account.
3. Discount card – Discounts in shops (such as HMV), whether these be associated to the university or otherwise. Plus travel, insurance

Here as some frames from the final presentation.






ARRESTED VISUALLY.

I see things everyday that I never want to forget. So I take photos of them. I spend more money on photos than food per week.





I see things and take photos of them. I probably spend more money on photos than food per week.

EDITORIAL DESIGN

Name : FLO.
Front cover.
Contents.
2 double page spreads.





PEN & PAPER.

Drawing is obviously one of my favourite things. This was just an idea that I had of projecting images of muscles I had drawn on to my body to show what muslces are used while doing a pull up movement.


CASIOLOGY








Not only something that inspired me in the past, but Germ Creative's campaign for Casio also managed to involve a backflip of myself.

MOVE.



An illustration using a small bit of type that was done intially for enjoyment.

BRRING BRRING.



I piece of Information Design. Data gathering lasted for one week. It shows my mobile phone usage associated with what I was doing.

INTERNET DISCRIMINATION



Above : An element of the campaign.



This was for a brief associated with Amnesty International's campaign, Internet discrimination. People being imprisoned for Chat rooms being monitored, freedom of speech being gaged by other people, search engines restricted.
I was inspired by computer language and tryed to use it in a way that would commnicate to people visually.

IMPACT.



This is an old piece that was experimenting with illustration that I created to represent what sort of impacts are involved when trying to kick off a wall.




This was an illustration from a while back I created to express freedom in movement, and the art of motion.

ART OF MOTION

Here are but a few of many images I have taken with different types of camera on a Freerunning Parkour Shoot.